Influencing the Influencer

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If it wasn’t for eTurboNews, Seychelles Tourism would not be where it is today.

Constant global outreach to the global travel and tourism industry through eTurboNews, interaction with media receiving Forimmediaterelease wire, and getting the message directly or indirectly to millions of consumers helped to positioned  Seychelles Tourism.

eTN is a master when it comes to influence the influencer in travel and tourism.

Alain St. Ange
CEO Seychelles Tourism Board 2010-2012
Minister of Tourism and Culture 2012-2016


Focus on influencers and social media

Influencer marketing is a form of marketing in which focus is placed on influential people rather than the target market as a whole on social media. It identifies the individuals who have influence over potential customers, and orients marketing activities around these influencers.

We’re targeting influencers on the following platforms:
– Instagram over 50,000 followers
– YouTube over 50,000 followers
– Twitter over 25,000 followers
– Facebook over 10,000 followers
– Bloggers with over 25,000 readers
– Journalists based on publication, reach and audience.
– Tourism leaders, including ministers, CEO, VP’s  based on subject at hand

Our approach:
Impact Articles  and human engagement instead of automatic campaigns.

With 20 years in the business eTN is seen as a global trend-setter in travel industry communication.

Our service include:

  • Engagement with influencers having your visibility and positioning in mind.
  • A “natural” and not a commercial approach.
  • Research and providing additional value to influencers
  • A personal project manager will be assigned to you.

Additional Services:

  • Too busy to respond to Facebook, YELP, Trip Advisor, Google and other evaluation?
    Let our team of experts engage on your behalf and with a non-automated  human approach.  
    Keep in mind not one response fits every comment.


  • Based on time investment and level of engagement
  • Our most basic campaign starts with $1,500/month, a full time daily and multi-level campaign may run $50,000/ month or more.

Most engaged domains on "tourism destination"

If your focus was to show up in searches under “tourism destination,” we would concentrate on social media engagement by media listed here.

eTurboNews already has a major world influence in this search according to this global research by Buzzsum.



Scroll down for data on eTurboNews working with: 

  • Seychelles Tourism Board
  • Nepal Tourism Board
  • Jamaica Tourism Board

Seychelles Travel Google News Search

Check criteria :
Date January 19, 2019

  • Global
  • In order of importance (Google measurements)
  • 8 out of 10 on the top page are Travel News | eTurboNews 
    Conde Nast Traveler had number one but only one time listing
    Luxury Travel Advisor had number 10. Story received by Forimmediaterelease, the eTN wire service

Google News Search: Seychelles Tourism

Check criteria :

Date January 19, 2019

  • Global
  • In order of importance (Google measurements)
  • 7 out of 9 on the top page are Travel News | eTurboNews 
    Number 2 is The Standard
    Number 3 is Conde Nast Traveller

Seychelles Travel News by eTN

Seychelles friends of the media program

  • Program developed by the Hon. Alain St. Ange, Minister of Tourism, in cooperation with eTN and based on experience with the global eTN journalist ambassador program.
  • Program became essential for worldwide ongoing positive media coverage for Seychelles with very minimal investment.

eTurboNews and Nepal Tourism

eTurboNews and Jamaica Tourism

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